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Active online community Douban.com will be reorganized into four sub-sites this year, Abei, the founder of Douban announced their plan for development in Douban’s official blog. He said the decision was made after serious consideration, four sub-sites are Reading (book.douban.com), Movie (movie.douban.com), Music (music.douban.com) and community (www.douban.com). The new services will be exciting and full of features.
According to web traffic logs, Douban has over 30,000,000 unique visitors per month, since last year Douban online radio station and movie tickets online booking service have been introduced. As new sub-sites extend its media strategy in 2010, Douban is fulfilling its ambition to change the real life. “It is our destiny to change and improve people’s daily life.” Abei made conclusion in his blog entry.